About

about me

As a digital & Visual designer

I am a strong problem-solver who enjoys the challenges that evolve when creating digital products, websites & graphic designs. On digital platforms I have experience in responsive design, pattern libraries, creating reusable components and flexible solutions using design theory & web technologies.

I research up to date methodologies & best practice to solve visual communication issues, how people read visually, Who a target audience is & how to engage with them. Finding the right level of aesthetic to create & build trust.

Designing a pattern library, creating reusable components gives me a great deal of satisfaction when creating flexible reusable solutions using working with digital.

When working with graphic & visual projects I employ similar disciplines as web design due to most of the work translating to digital at some point.

It's all a Journey
Wireframing to build a vision
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Visual Design to reinforce trust
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User flows to iterate journeys
Design Knowledge:
  • Visual Design
  • Identity Design
  • Print Design
  • Web Design
  • Responsive Design
  • Design system libraries
  • Brand style guides
  • User Flow
  • Wire-framing
  •  UI / UX
  • Html / CSS
  • Browser Testing
  • Process & Reporting
  • WordPress
  • CMS Systems
Key competencies:

Visual Design

Using client briefs I create the look & feel of Brands, graphics, websites and apps using the fundamentals of design – color theory, typography, space.

Ui Design

I create user journeys, wireframes & interfaces explaining the vision & touchpoints for digital products. Aiming to provide a positive experience for the targeted users.

Prototyping

I prototype web pages, components, rough client examples using a variety of tools from pen & paper to client requested software choices.

Tools

  • Bootstraps
  • Spring
  • Git
  • AWS

Prototyping

  • Paper/ Pen
  • Sketch
  • UXPin
  • Adobe XD

DESIGN

  • User Flow / Web Flow
  • HTML / CSS / SASS
  • Adobe CC
  • Ecommerce

Get in touch.

  • martineg@martinegardener.com
  • +44 7866 479 143